We’ve shown that we can succeed: so if we can, others can. We want to use our example and our influence as a platform for change, to inspire the next generation of students, entrepreneurs and small British businesses.

Our responsibilities

Our responsibilities

Education & Entrepreneurship


Ocado’s success stems from cutting edge technology. We see a significant opportunity with Code for Life to play a role in promoting technology, and our Road Safety programme aims to raise awareness of large vehicles with children and young people.


Ocado.com is the world’s largest online-only grocery retailer. Customers use our award-winning mobile applications and website to place their orders, which are packed in our world-class automated warehouses, and delivered in one-hour time slots. Under the surface is a dynamic technology business, Ocado Technology, that has the look, feel and culture of an innovative software start-up — developing all the software that powers the Ocado.com and Morrisons.com retail businesses. We believe the ability for children to code will in future years become as important as literacy and maths are today. With that in mind, we developed Code for Life, an initiative to help support primary school teachers deliver the new computer science curriculum. We are keen to lend our support to a programme that will enable every child in the country to flourish in an increasingly digital world, armed with “coding survival skills”.

September 2015 saw our “Code for Life” programme turn one year old. To date, more than 44,000 users are taking advantage of the free resource “Rapid Router”, aimed at teaching primary school children across the UK how to code. The programme has been extremely well received in UK schools and is also being used globally in schools across the US, Australia, Spain, Portugal and Guatemala.


Ocado is an industry leader in road safety. Using this position, we continue to support other companies in their development of employee road safety strategies. Our strong relationship with both BRAKE and the Road Victims Trust continues to flourish with Ocado repeatedly invited to speak at a number of industry events throughout the year.


Ocado began life 15 years ago as a small start up with an entrepreneurial spirit, passion and enthusiasm. While we have significantly grown in the last 15 years, a great deal of “the early days” still stays with us — and we are keen to use our example and our influence as a platform for change — inspiring the next generation of students, entrepreneurs and small British businesses.


We launched our annual search for Britain’s Next Top Supplier in January 2015. Backed by Chairman Lord Rose and Chef Tom Kerridge, the competition sets out to find the next big British success story in food and drink. Beating off stiff competition from hundreds of entrants, the 2015 winner was Manfood, founded by Andre and Jon Dang in Cambridgeshire, who produce a chunky pickle made entirely from local ingredients.

Staying close to our entrepreneurial roots, the competition further demonstrates our commitment to doing more for small, British suppliers and encourages other retailers and consumers to do the same. Find out more here.

If you have any questions, please email us at theocadoway@ocado.com